The Beauty of Strength –  inside_outside TOUR

SPORTS AS A «TRAINING FIELD» IN KNOWING THEMSELVES, in a discussion with themselves and others, for self-acceptance and meaningful confrontation, to acknowledge that divesity is precious and that perfection does not exist.
SPORTS ALSO ELICIT REFLECTION ON DISTORTED BEAUTY STANDARDS that are responsible for psychological issues in teenagers that don’t recognise themselves in what counts as “perfection”. Moving on from the playing field, the journey goes on in museums, to discover sculptures and paintings of women throughout history, reflecting on how BEAUTY is a STANDARD DICTATED BY SOCIETY, that CHANGES according to CULTURE and TIME.
… SPORTS PROPOSE a new beauty standard: THE BEAUTY OF STRENGTH
The “The Beauty of Strength” tour is a RUGBY+ART event that supports the October 2022 Women’s World Cup.
It will be hosted by various rugby clubs that feature a women’s team, and open their club house to women all over their cities, to talk about how an attitude trained by sports and rugby affect everyday life.
RUGBY and ART against BODY DYSMORPHOPHOBIA
STARTING FROM THE RUGBY WORLD, we build a bridge that connects THE WORLD OF ART – which will feature a journey through the iconography of women (paintings, sculptures, photographs, mosaics…), reflecting beauty standards that are dramatically different from the ones we champion today. Our standards have a negative impact on women and teenage girls that struggle to achieve the unattainable slenderness of a supermodel, not recognizing how beautiful and unique they are.
LET’S PROPOSE A NEW STANDARD: THE BEAUTY OF MENTAL STRENGTH inside outside… who sows the seeds of sport reaps the future!